Most WordPress sites collect email addresses through a sidebar widget nobody notices. This Convert Pro review looks at the alternative approach: a drag-and-drop popup builder from Brainstorm Force that pairs modal popups, slide-ins, info bars and inline forms with behavioral triggers and A/B testing, sold on annual or lifetime unlimited-site plans alongside a single-site license. The catch is that there is no free version and no trial, so committing means buying first and evaluating inside the refund window.
The question is whether the editor, trigger system and client-site licensing earn a premium-only purchase when free popup plugins exist.
Quick Verdict
Convert Pro suits marketers, bloggers and e-commerce owners who take list building seriously, and it makes particular sense for agencies deploying opt-ins across multiple client sites under one license. If you only need a single newsletter box on one blog, or you want to test extensively before paying, the absence of a free tier makes this a harder sell.
Pros
- Free-form drag-and-drop editor places elements anywhere on the canvas instead of locking you into fixed layouts
- Covers modal popups, slide-ins, info bars, full-screen welcome mats, inline forms and widget-area forms
- Behavioral launch triggers including exit intent, time on page, scroll depth and after inactivity
- Built-in A/B testing addon reports impressions, conversions and conversion rates
- Direct integrations with Mailchimp, ActiveCampaign, ConvertKit, Drip, HubSpot, MailerLite and Zapier
- Unlimited-site licensing covers your own and client websites, in annual or lifetime form
- Translation-ready with WPML support for multilingual popups and form strings
Cons
- The free-form canvas gives design freedom at the cost of more layout and mobile-checking work than a template-locked builder
- Aggressive triggers can damage the visitor experience unless targeting rules are tuned carefully
Core Features
Free-Form Drag-and-Drop Editor
The editor is the part of Convert Pro that separates it from template-locked popup tools. Rather than dropping elements into fixed rows and columns, the visual canvas lets you position headings, images, buttons and form fields anywhere on the design. Layouts start from imported cloud templates or from a blank canvas.
For a designer or agency developer, that freedom means a popup can match a brand’s existing typography and spacing rather than approximating it. The trade-off is real: free placement asks for more attention to mobile layouts than a rigid builder does, so checking each breakpoint before publishing is part of the workflow rather than an optional extra.
Multiple Popup and Opt-In Formats
One design tool covers several display formats โ modal popups, slide-ins, info bars, full-screen welcome mats, inline forms and widget-area forms. That range matters because different pages call for different levels of interruption.
A blog post can carry an inline form under the content while a checkout page runs a discreet info bar, all built in the same editor with the same styling. Agencies deploying across a portfolio of client sites get one interface to learn instead of stitching together separate plugins for bars, embeds and modals.
Behavioral Launch Triggers
The trigger set includes exit intent, time on page, scroll depth and after-inactivity firing. Exit intent watches for cursor movement toward the browser’s close button; scroll depth waits until a visitor has moved through a set percentage of the content.
Used carefully, these rules change who sees a form and when. A scroll-depth trigger reaches readers who have already committed to an article, which is a better audience for a newsletter offer than someone who landed two seconds ago. The same rules cut the other way โ stacking aggressive triggers across every page is how sites annoy visitors, so tuning them is worth the time.
A/B Testing Addon and Conversion Reporting
Split testing is handled by a built-in addon you activate inside the plugin, letting you run two or more variations of a popup, slide-in or call-to-action against each other. Reporting tracks impressions, conversions and conversion rate for each form.
That gives you evidence instead of opinion when deciding between headlines, button copy or form length. For an e-commerce owner, knowing that one variant converts better on impressions actually served beats guessing which design “feels” stronger.
Multi-Step Popups
Forms can be broken into multiple steps rather than presenting every field at once. A first step might ask a single question or offer a yes/no choice, with the email field appearing only after the visitor engages.
The practical benefit is a lower barrier on the first click, which suits offers like quizzes, discount claims and content upgrades where asking for an address up front kills momentum.
Email Marketing and CRM Integrations
Leads pass directly to the tools most WordPress marketers already run. Named integrations include Mailchimp for list sends, ActiveCampaign for automation and contact tagging, ConvertKit for creator sequences, Drip for visitor action tracking and email sync, HubSpot for contact creation in a sales pipeline, and MailerLite for signup groups. Zapier support extends the reach to services without a native connector.
No CSV exports, no manual copying โ a subscriber captured on a Tuesday afternoon lands in the right automation immediately. For anyone running welcome sequences or abandoned-interest follow-ups, that direct handoff is the whole point of the plugin.
Cloud Template Library
An active license includes access to a cloud library of conversion-focused, mobile-responsive templates spanning popups, slide-ins, info bars, full-screen overlays and embedded forms. Templates import into the same visual canvas, so nothing is locked after insertion.
Starting from a designed template and adjusting it is considerably faster than building from scratch, particularly when a client site needs half a dozen variations.
Standalone Operation and WPML Support
Convert Pro runs as an independent lead-generation plugin. It works with standard WordPress themes and does not require Elementor, Beaver Builder or any other page builder to function โ a distinction that matters if you compare it against builder-bundled popup modules.
Multilingual sites are covered through WPML compatibility. Form fields, submit buttons, success messages and hidden fields can be translated from WPML’s string translation interface, and popups can be targeted to specific languages.
Installation and Setup
- Purchase a license and download the plugin archive from your account area. The file arrives as
convertpro.zip. - In your WordPress dashboard, go to Plugins โ Add New Plugin โ Upload Plugin and select the ZIP file. There is no need to extract it first โ WordPress handles the archive directly.
- Click Install Now, then Activate.
- Enter your license key when prompted to connect the installation to your account. An active license is what enables cloud template access and plugin updates, so this step is worth doing before you start building.
If you bought a single site license and later need more sites, the Upgrade license button in the plugin backend handles the move to an unlimited-sites plan.
- Create your first campaign by choosing a format โ modal popup, slide-in, info bar, full-screen welcome mat, inline form, or widget-area form โ then import a template from the cloud library or start on a blank canvas.
- Open the drag-and-drop editor to arrange your headline, fields, and button. The canvas is free-form rather than grid-locked, so elements can be positioned anywhere in the design.
- Connect your email service under the campaign’s integration settings. Mailchimp, ActiveCampaign, ConvertKit, Drip, HubSpot, MailerLite, and Zapier are all supported destinations for captured leads.
- Set your launch triggers and targeting rules โ exit intent, time on page, scroll depth, or after a period of inactivity โ then publish.
Installation and basic setup took roughly two minutes on our evaluation site, from uploading the ZIP to having the plugin active and ready to build. The time-consuming part is not the install; it is deciding what your first campaign should say.
Compatibility and Requirements
| Requirement | Detail |
|---|---|
| WordPress version | 4.1 or higher (vendor-stated minimum) |
| Page builder | None required โ works as a standalone plugin |
| Theme | Any standard WordPress theme |
| Multilingual | Translation-ready, with WPML compatibility for popups, form fields, buttons, and success messages |
| License scope | Annual and lifetime plans cover unlimited websites, including client sites |
The stated WordPress floor is generous, which in practice means the plugin is unlikely to be the thing holding back an older installation. That said, running on a currently supported PHP version and a current stable WordPress release is the sensible baseline for any live site handling form submissions โ end-of-life PHP branches no longer receive security fixes, regardless of what a plugin will tolerate.
Our evaluation ran on WordPress 6.5 with PHP 8.4, and the plugin installed and activated without issue on that stack.
Templates from the cloud library are mobile-responsive out of the box.
Convert Pro Pricing
Convert Pro is a commercial plugin with no free version and no free trial. Every license is paid, and the lineup is built around unlimited-site use rather than per-install pricing.
Annual plan โ unlimited websites
The annual license covers an unlimited number of websites and includes one year of free support and updates. The license terms permit use on both your own sites and client sites, which matters if you build for other people.
Lifetime plan โ unlimited websites
The lifetime option also covers unlimited websites and carries the same permission to deploy on your own and client projects. It removes the yearly renewal decision entirely.
Single site license
A single site license is available for one installation. If your needs grow, there is an upgrade path to the unlimited-sites tier through the Upgrade license button inside the plugin backend, so you are not locked into the smaller license permanently.
What happens when a license expires
The plugin does not stop working. What you lose is access to free updates, the cloud template library, and support. For a lead generation tool that pulls templates from the cloud and relies on updates for ongoing compatibility, that is a meaningful difference โ the popups you have already built keep running, but the tooling around them stops moving forward.
Refunds
A 14-day no-questions-asked refund policy applies. Refund requests need to be submitted within 14 days of purchase. That window is effectively how you evaluate the plugin risk-free: buy it, build a popup, and decide.
With no free tier, the choice comes down to the single site license or one of the two unlimited-site plans. Agencies and freelancers running popups across multiple client sites get the most from the unlimited-site licensing, since a single purchase covers the whole portfolio. For current price figures on each tier, check the pricing page at convertpro.net.
๐ Get Convert Pro at the best available price
Alternatives to Convert Pro
Convert Pro sits in a crowded lead generation category where the real differences come down to licensing model and how much design freedom the editor gives you. The options below take noticeably different approaches to the same job of capturing email subscribers on WordPress.
| Product | Key Difference | Best For | Price Tier |
|---|---|---|---|
| Convert Pro | Standalone plugin with a free-form drag-and-drop canvas, behavioral triggers, an A/B testing addon and unlimited-site licensing | Marketers and agencies deploying popups across their own and client sites under one license | Paid, annual or lifetime |
| OptinMonster | Hosted SaaS platform connected to WordPress via a companion plugin rather than a self-contained plugin | Teams that prefer campaign management outside their WordPress install | Subscription-based |
| Thrive Leads | Sold as part of the wider Thrive suite of conversion-focused WordPress tools | Site owners who want an opt-in tool alongside a matching toolkit | Subscription-based membership |
| Popup Maker | Free core plugin in the WordPress plugin directory with paid extensions for advanced features | Anyone who wants to start with popups at no cost and add features later | Freemium |
| Bloom | Included with an Elegant Themes membership rather than sold on its own | Existing Divi and Elegant Themes members | Subscription-based membership |
| Elementor Pro popup builder | Popup building bundled into the Elementor Pro page builder, using the same editor | Sites already committed to Elementor Pro | Paid, bundled with the builder |
Competitor data is sourced from publicly available information as of 2026 and may have changed.
The right pick depends less on feature checklists than on your situation. If you already pay for Elementor Pro or an Elegant Themes membership, a bundled popup tool may cover your needs without another purchase, and Popup Maker is the natural starting point if you want to test the waters for free. Convert Pro makes the strongest case for people managing multiple sites, where an unlimited-site license covering client work changes the math considerably.
Frequently Asked Questions
Is there a free version of Convert Pro?
No. Convert Pro is sold as a premium plugin only, with no free tier and no free trial. Evaluation therefore depends on the 14-day refund window rather than testing before you buy.
Can I use Convert Pro on client websites?
Yes. The unlimited-website license permits use on both the buyer’s own sites and client sites, which makes it practical for agencies deploying popups across multiple projects. Unlimited-site coverage is available as either an annual or a lifetime plan.
What happens when a Convert Pro license expires?
The plugin keeps working and your existing popups continue to run. What you lose is free updates, access to the cloud template library, and support until the license is renewed.
Does Convert Pro work with Mailchimp and ActiveCampaign?
Yes. The plugin connects directly to Mailchimp, sending new leads to your chosen email lists, and to ActiveCampaign for automation and contact tagging. ConvertKit, Drip, HubSpot, MailerLite and Zapier integrations are also available.
Does Convert Pro include A/B testing?
Yes, through a built-in A/B testing addon that lets you compare two or more variations of a popup, slide-in or call-to-action. Reporting tracks impressions, conversions and conversion rates so you can see which variation performs better.
What types of popups can Convert Pro create?
The plugin supports modal popups, slide-ins, info bars, full-screen welcome mats, inline forms and widget-area forms. All of these formats are available from the cloud template library and can be edited on the same drag-and-drop canvas.
Does Convert Pro need a page builder like Elementor to work?
No. It is a standalone lead generation plugin with its own editor, and it works with any standard WordPress theme without an additional page builder installed.
Is Convert Pro compatible with WPML for multilingual popups?
Yes. The plugin is translation-ready and works with WPML, letting you translate popups, opt-in forms and messages into multiple languages. Form fields, submit buttons, success messages and hidden fields can be translated through WPML’s string translation interface, and popups can be targeted to specific languages.
Does Convert Pro offer a refund?
Yes โ a 14-day no-questions-asked refund policy applies, with refund requests submitted within 14 days of purchase. Since there is no free trial, that window is the practical way to test the plugin on your own site.
How do you install Convert Pro on WordPress?
Upload the convertpro.zip file directly through Plugins โ Add New Plugin โ Upload Plugin in the WordPress dashboard; there is no need to extract the archive first. On our evaluation site running WordPress 6.5 with PHP 8.4, installation and basic setup took roughly two minutes. The plugin requires WordPress 4.1 or higher.
Download & Pricing Options
๐ Try Before You Buy
Convert Pro does not have an official free tier. To evaluate it before purchasing, a GPL-licensed copy is available for sandbox testing purposes only.
๐ Download GPL Evaluation Copy
This is a GPL-licensed redistributed copy for testing only โ not an official developer product.
๐ Get Convert Pro (Best Available Price)
๐ Check Current Pricing for Convert Pro
Pricing and availability may change โ use the link above for current rates.
