Wpforms | HubSpot
Updated on: July 10, 2025
Version 1.4.0

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Product Overview
About Wpforms | HubSpot
Introduction
Looking to integrate WPForms with HubSpot? In this blog post, we will explore the benefits of using WPForms with HubSpot and how you can seamlessly connect the two platforms to streamline your processes and enhance your lead generation efforts.
Why Integrate WPForms with HubSpot?
WPForms is a popular WordPress form builder plugin that allows you to create powerful, customizable forms for your website. HubSpot, on the other hand, is a robust CRM platform that helps you manage your contacts, marketing efforts, and sales pipeline. By integrating WPForms with HubSpot, you can capture leads directly from your website forms and automatically send them to your HubSpot account, saving you time and effort in manually inputting data.
Benefits of Integrating WPForms with HubSpot
There are several benefits to integrating WPForms with HubSpot. Some of the key advantages include:
- Streamlined lead capture process
- Automated data syncing
- Improved data accuracy
- Enhanced lead nurturing capabilities
- Customizable form fields
How to Integrate WPForms with HubSpot
Integrating WPForms with HubSpot is a straightforward process. Here's a step-by-step guide to help you connect the two platforms:
- Install and activate the WPForms plugin on your WordPress site.
- Create a new form or edit an existing form using WPForms.
- Go to the "Marketing" tab in your form builder and select "HubSpot" as your integration.
- Follow the on-screen instructions to authenticate your HubSpot account and map the form fields to your HubSpot contact properties.
- Save your form and start collecting leads directly into your HubSpot account.
- Regularly review and optimize your form fields to capture relevant lead information.
- Set up automated workflows in HubSpot to nurture leads captured through WPForms.
- Monitor and analyze your lead generation efforts to track the effectiveness of your forms.
- Continuously test and refine your forms to improve conversion rates.
Best Practices for Using WPForms with HubSpot
To get the most out of your WPForms and HubSpot integration, consider implementing the following best practices:
Conclusion
Integrating WPForms with HubSpot can help you streamline your lead generation process, improve data accuracy, and enhance your marketing efforts. By following best practices and regularly optimizing your forms, you can maximize the benefits of this integration and drive better results for your business.
Installation & Usage Guide
What You'll Need
- After downloading from our website, first unzip the file. Inside, you may find extra items like templates or documentation. Make sure to use the correct plugin/theme file when installing.
Unzip the Plugin File
Find the plugin's .zip file on your computer. Right-click and extract its contents to a new folder.

Upload the Plugin Folder
Navigate to the wp-content/plugins folder on your website's side. Then, drag and drop the unzipped plugin folder from your computer into this directory.

Activate the Plugin
Finally, log in to your WordPress dashboard. Go to the Plugins menu. You should see your new plugin listed. Click Activate to finish the installation.

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