Introduction to Everest forms and Active Campaign integration

Everest Forms is a popular and user-friendly form builder plugin for WordPress websites. It allows users to create various types of forms such as contact forms, registration forms, survey forms, and more without any coding knowledge. Active Campaign, on the other hand, is a powerful marketing automation tool that enables businesses to engage with their customers through email marketing, automation, and CRM tools.

Benefits of integrating Everest Forms with Active Campaign

By integrating Everest Forms with Active Campaign, users can streamline their lead generation and customer management processes. Some of the key benefits of this integration include:

• Automatically adding form submissions to Active Campaign contacts
• Segmenting contacts based on the form responses
• Triggering automated email sequences based on form submissions
• Tracking form submissions as events in Active Campaign for better analytics

How to integrate Everest Forms with Active Campaign

Integrating Everest Forms with Active Campaign is a simple process that can be done within a few minutes. Here’s a step-by-step guide on how to do it:

1. Install and activate the Everest Forms plugin on your WordPress website
2. Create a new form or edit an existing form using Everest Forms
3. Go to the “Settings” tab of the form and click on the “Integration” tab
4. Select “Active Campaign” from the list of available integrations
5. Enter your Active Campaign API URL and Key
6. Map the form fields to the Active Campaign fields
7. Save the settings and test the integration by submitting the form

Best practices for using Everest Forms with Active Campaign

To make the most out of the Everest Forms and Active Campaign integration, consider following these best practices:

• Keep the form fields relevant to the information you want to capture for your Active Campaign contacts
• Set up automation rules in Active Campaign to nurture leads based on their form submissions
• Regularly monitor the form submissions and their impact on your Active Campaign performance
• Optimize your forms for better conversions and user experience

Conclusion

Integrating Everest Forms with Active Campaign can significantly improve your lead generation and customer engagement strategies. By automating the process of capturing and managing form submissions, you can focus on building better relationships with your audience and driving business growth. Follow the steps mentioned above to set up the integration and start reaping the benefits today!