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Gravity forms | CleverReach

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About Gravity forms | CleverReach

Introduction

Gravity Forms is a powerful form builder plugin for WordPress that allows users to create advanced forms with ease. CleverReach, on the other hand, is a popular email marketing platform that helps businesses create and send marketing campaigns to their subscribers. When these two tools are combined, users can seamlessly capture leads through Gravity Forms and send targeted email campaigns using CleverReach.

Integration Benefits

By integrating Gravity Forms with CleverReach, users can automate the process of capturing leads and adding them to their email marketing lists. This eliminates the need for manual data entry and ensures that all new leads are automatically included in marketing campaigns. Additionally, the integration allows for personalized email marketing based on the information submitted through Gravity Forms.

Features

When using Gravity Forms with CleverReach, users have access to a range of features that enhance their email marketing efforts. These features include:

  • Automatic lead capture: New leads submitted through Gravity Forms are automatically added to specified CleverReach lists.
  • Custom fields synchronization: Information submitted through Gravity Forms can be mapped to custom fields in CleverReach for targeted marketing.
  • Segmentation options: Users can segment their email lists based on information submitted through Gravity Forms, allowing for more targeted campaigns.
  • Automated campaigns: CleverReach enables users to create automated email campaigns triggered by specific actions or dates, such as form submissions.

How to Integrate

Integrating Gravity Forms with CleverReach is a straightforward process that involves connecting the two platforms through their respective APIs. Users can follow these steps to integrate the two tools:

  1. Log in to your Gravity Forms account and navigate to the form you want to connect to CleverReach.
  2. Go to the form settings and select the CleverReach tab.
  3. Enter your CleverReach API key and select the list you want to add new leads to.
  4. Map the form fields to the corresponding fields in CleverReach for accurate data synchronization.
  5. Save your settings and test the integration by submitting a test entry through the form.

Use Cases

Businesses of all sizes can benefit from integrating Gravity Forms with CleverReach. Some common use cases include:

  • Lead generation: Capture leads through Gravity Forms and automatically add them to CleverReach for targeted email marketing.
  • Event registration: Allow users to register for events through Gravity Forms and send event-related emails through CleverReach.
  • Feedback collection: Collect feedback through Gravity Forms and use CleverReach to send follow-up surveys or promotions.
  • Newsletter sign-ups: Allow users to subscribe to newsletters through Gravity Forms and send regular updates through CleverReach.

Overall, the integration of Gravity Forms with CleverReach offers a seamless solution for capturing leads and sending targeted email campaigns. By leveraging the strengths of both tools, businesses can enhance their marketing efforts and improve customer engagement.

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